Thursday, 29 November 2012

Editing and time management update


Today we have been editing our music video on 'Final cut express'. We have been following our storyboard to create our planned sequence of shots.
We want the cutting of our music video to be fast paced, emphasising and reflecting the upbeat sound of the song (and also abiding by Andrew Goodwin's theory that the music and visuals are linked in a music video).
In these early stages of the editing production we have focused on creating a rough cut which allows to select the shots that will make it into our music video. An example of the selection process is demonstrated in picture 2; whilst filming we often filmed multiple style numbers for the counting sequence so today we have been faced with the task of choosing which numbers to use. We have decided to go with the four with the purple background as we feel that the feminine pastel colour will work well with our overall mise-en-scene and appeal to our female audience.


We have also made similar decisions on different shot types to use out of the variety of performance shots we filmed. We have decided to discard most of the performance shots which are long shots and have decided to use the various close up shots instead. We feel that close ups of our artist will create a much more relatable artist image for our audience and will clearly present our artist in a protagonist role. (a characterisation typical of our genre)


Here is my time management table for November. It states that by the end of this week we should have completed a rough cut. I feel that we will easily achieve this target as today we finished roughly editing together our shots. In tomorrows lesson we will work on adding the audio and configuring the timing between the song and the visuals of our music video.





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